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In 1973, four sake breweries-Asami Shoten, Kachiki Shuzoten, Sakurai Shuzoten, and Matsumoto Shuzoten-merged to form Ichinokura Co., Ltd. The Matsuyama area of Osaki, Miyagi Prefecture is located in the center of the Sendai Plain, the representative farm belt of Japan. Matsuyama has been well known from ancient times for its fine quality rice, and has prospered as an agricultural and brewing town. In the founding of Ichinokura, these two essentials were most highly valued
